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Before you can try your hand at content marketing, you have to understand the difference between marketing and distribution. Simply creating some content and blasting it out to the world isn’t enough.
Content marketing involves building relationships with your audience. To do that, you have to know how to relate to them. In the video above, marketing expert Salma Jafri teaches first-time content marketers how to establish customers’ trust — and ultimately, how to add value to the lives of others.
Watch more informative videos from Salma Jafri on her YouTube channel.
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